The rental income that a property most likely would command in the open market, indicated by the current rents asked and paid for comparable space.

The risk inherent to the entire market that cannot be mitigated or reduced through diversification; also known as “non-diversifiable risk,” “systematic risk,&rdqu ...

A measure of the extra return, or risk premium, that investors demand to bear risk; the difference between the expected return on a market portfolio and the risk-free rate and is e ...

The process of dividing a market of potential customers into groups, or segments, based on different characteristics; segments created are composed of consumers who will respond si ...

The percentage of total sales in a retail category that each competing outlet is expected to capture based on current patterns and trends in the market.

A forecast of future demand for a certain type of real estate project that includes an estimate of the square footage that can be absorbed and the rents that can be charged.

A study of how a specific property is expected to perform as it competes for the available market demand in a specific market.

A primary lease that controls subsequent leases and may cover more property than subsequent leases.

A mathematical representation of the typical value of a series of numbers, computed as the sum of all the numbers in the series divided by the count of all numbers in the series; a ...

The process of weighing risk (i.e., variance) against expected return; a component of modern portfolio theory (MPT), which assumes that investors make rational decisions and expect ...